Loop Money | Branding & UX/UI
Loop is for all who value relationships. At Loop, they believe that sharing, of all kinds, brings us closer together and helps strengthen our relationships. But, all too often, problems with money get in the way. That’s why they created Loop... to help money and relationships work better together.
Opportunity
Loop Money is looking to renovate its mobile app, positioning the brand in a new market and reaching a younger target.
We had the opportunity to work closely with the client, helping them to adapt their communication and evolve their digital presence.
Solution
We started working closely with the client and deliver the full design system in less than a few weeks.
We started working closely with the client and deliver the full design system in less than a few weeks.
We identified the need for a less financial and bolder approach, with massive use of illustrations and we got a free library that defines the baseline, tone of voice and language.
We have defined all the journeys and developed a complete design system.
We have defined all the journeys and developed a complete design system.
Client feedback
‘Fantastic work [...] loved every moment of the interaction and the intense week with you. We are now confident the new design will be a significant step forward, thank you!’
